Analysis of the impact of transmedia design on the engagement of digital audiences. In: Digital Communication Strategies and Transmedia Branding. Market, Technology, and Citizenship[s.l.] : Editorial Unión Científica,2025. v. V1(1)p. 19. DOI: 10.63804/mtc.1.1.5. Disponível em: https://libros.editorialunioncientifica.com/index.php/EUC/catalog/book/7/chapter/19. Acesso em: 15 oct. 2025.